One was reading an article in the newspapers about how this much awaited show is running into problems with its sponsors; apparently the show is not drawing enough viewership and the sponsors are applying pressure to reform the format of the show. The show, even though based on an international show, 'Are (confirm)', has been modified to the Indian context, with a lot more celebrity power thrown in. Hence, even 2 ads of the show that I saw talking about some future episodes of the show had 2 more TV celebrities shown - as an example, one of the episodes had the 2 main leads of the drama 'Vidaai' appearing on the show along with most of the cast.
This is apparently something that the sponsors seem to be fulminating against; they believe that the show is focusing a bit extra on the star quotient (and these were minor TV stars, not big Bollywood stars who can be expected to lend more glamour to the show). This is also in contrast to the previous Kaun Banega Crorepati since the focus of the show remained the questions and not more about the celebrities. With a limited time format, and some focus on the star power, the show is losing out and just not generating the required viewership (although when the show was proposed, there was worry that the show will generate so much interest that the IPL matches going on at the same time - evening at 8 PM) would lose out on some of the viewership.
The worry for Star is that 30% of the episodes already have apparently been shot, and it would get difficult to rework the basic format of the show; and since a major Bollywood figure such as Shahrukh Khan is involved, re-shooting episodes would be very difficult.
Wednesday, May 14, 2008
Kya Aap Panchvi Pass se Tez Hain - Not doing great
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Ashish Agarwal
at
5/14/2008 08:47:00 AM
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Labels: Character, Competition, Hindi, Kid, Learn, Reality Show, Shahrukh, Star, Stars, TV
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Sunday, April 20, 2008
Nachle Ve with Saroj Khan
Nach Le Ve with Saroj Khan is a dance show with a difference. It has dared to be different, with the show not geared towards a dance contest like most other shows, instead it to geared towards teaching the art of dancing. Saroj Khan, who has directed so many great dances in movies, and has won numerous awards for dances, takes the role of a teacher and teaches the dance steps to many famous dances from movies (Saroj Khan is famous for teaching Madhuri her steps for many of the famous dances in movies and she focuses on these dances).
It takes great patience to teach people dancing, since it could take many weeks of training to teach dancing, and to try to fit into a TV format makes it boring to the normal viewer (however I can visualize many people wanting to watch the show to learn these dance steps from a famous choreographer), so it may be more of a focused show.
Saroj Khan is encouraging and sarcastic by turns, but one does not see her showing many star rudeness during the show. The show started on January 21, 2008 and airs from Monday to Friday at 7 PM on NDTV Imagine.
The show takes normal dancers (Meenakshi Desai, Swati, Bhakti). In addition, there are many others who have joined from time to time such as Divyanka and Sharad (from Banoo Main Teri Dulhan), Shweta Salve, Gaurav Chopra.
The official home page of the show.
Here is the link to Dance Mela, a chance to feature on the show.
Videos from Nach Le Ve on Youtube (link)
A sample video from the show:
Posted by
Ashish Agarwal
at
4/20/2008 07:24:00 PM
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Labels: Dancing, Hindi, Learn, NDTV Imagine, Reality Show, Teach, TV, Video
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